Coffee Case Study

Coffee and Business
The coffee business is astonishing in its scope. The market for raw beans is expanding to accommodate newfound interest in high quality specialty coffees; small(er) batch Arabica lots which were once only a very small portion of beans traded globally are now as easy to find in retail as Starbucks brand beans. However, this market remains mostly dominated by larger corporations and, as with other commodity crops, there are literal and figurative distances between those who produce coffee and those who consume the finished product. Permaculture once more could be the key to remedying this. Already cooperatives around the world are making attempts to integrate coffee into biodiverse environments. The coffee market itself is already saturated with certified organic coffees and with consumers who seek these certifications eagerly. By shifting the focus of coffee to the taste of place, growers could potentially create a high demand for coffees grown inContinue Reading

Favorite Cafés
5 Dec 2015

Coffee at Noma. Photo taken by Annie. René Redzepi wanted the best restaurant coffee in the world. Noma’s staff trained for eight months before debutingContinue Reading
Favorite Coffee Tasted
3 Dec 2015

Our group tasted many delicious coffee drinks throughout our coffee field studies. The general favorite drink tasted was the seasonal holiday blend at Batdorf andContinue Reading
Favorite Insights
24 Nov 2015

Photo: Logos of Batdorf and Bronson & Olympia Coffee Roasting Company Date / Time Location Speaker(s) Insight November 10, 2:30 – 4:30 PM Continue Reading

Defining the Terroir of Coffee as a Radical Movement
7 Dec 2015

Sumatran and Ethiopian Coffee at Batdorf. Photo taken by Annie. The owners of Batdorf and Bronson and Olympia Coffee Roasters showed little interest in terroir.Continue Reading
Can the taste differences in coffee be attributed to terroir?
6 Dec 2015

I do believe that terroir has a large effect on coffee’s flavor, we have tasted different coffees from different regions around the world and alsoContinue Reading
Cafés Create an Intellectual Stew
6 Dec 2015

Photo by Annie. Words by Bach. You can thank coffee for electricity, existentialism, the FDA, the Enlightenment, and Beethoven’s 5th. That may be a stretch,Continue Reading

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