Business of Coffee: Olympia

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Downtown Olympia has a unique melting pot charm when it comes to coffee shops and what each shop offers to the community that compliments the ideas of bringing every person together to enjoy a beloved coffee. During the field study, We got a great deal of information from the well known local roasters and their coffee shops, Olympia Coffee Roasters and Batdorf & Bronson; who bring their knowledge and take on how to make a perfect cup while providing a sophisticated yet inviting environment that is great for small business get togethers, students that need to study or people who just wanting to relax after a long day.  Olympia Coffee Roasters (OCR) specialize in light to medium roasts that bring out the floral and fruity flavors while Batdorf & Bronson(B&B) focused on medium to dark roasts that presented wonderful chocolate, caramel and tobacco notes.  Where both roasters get their main coffee beans from are Ethiopia, Central and South America and involved in direct fair trade. One of the differences between Olympia Coffee Roasters and Batdorf & Bronson when it comes to importing/exporting is OCR has it shipped directly and pays 300% market value  while B&B buys the coffee at fair trade price and pays people to ship it. Both companies bring enthusiasm to teach people where their coffee comes, how it is prepared and where their business ethics are.

During our field study, we intended to question the distributional transparency of both establishments. Our first trip to Olympia Coffee Roasters gave us an ethical experience, with robust and exotic undertones. While both experiences were valuable to the pallet, our sense of taste and origin, it seemed apparent that the business models of both Olympia Coffee Roasters and Batdorf and Bronson may both be more ethical than your average starbucks, but when compared to one another however they are not quite the same. OCR described a system that included a direct transaction with the farmer for higher wages per pound than BB, with a professional team of flat rate wage, exporters and importers putting more money in the hands of the farmers. BB’s chain of supply seemed more expanded with the coffee passing through multiple hands that all had a stake in flipping that coffee and ringing more value out of it. Hopefully conditions will improve across the board with a model that is more economically viable for those that produce this commodity. Free trade is a term commonly used, but much less commonly adhered too, creating a trail of money that is somewhat based on hypocrisy.

Written by Tasha,

completed by Nick

Picture Image: http://7-themes.com/6801310-lovely-coffee-cup-wallpaper.html

 

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