Anyone can plan an event, throw a couple crackers and slices of cheese on a plate and call it good. The events that are so memorable and fantastic are the ones that create an experience. The amount of work that goes into creating an ambiance relies on the details to transform a space. It is crucial to think about strategic placement and ordering of events when mapping out the kind of experience you would like to create. For example, having lights that do not over stimulate and create an uncomfortable atmosphere as well as not being too dim leading to disengagement from your guests. All elements should work seamlessly with one another.
The Art of Giving Gala and Auction was a huge production that required an extreme attention to detail. Name tags, centerpieces, and thematics, and hospitality all had to be cohesive. A vision needed to be created, and then made into a reality. Basically being able to hallucinate the event before it happens is critical to mapping out your desired production.