Here’s the link to the article I review in this post. If you’ve been reading my posts, you’ll be just as excited as I am to know that all of my academic interests are...
Phan’s We Should Never Meet was the most captivating book I’ve read in this class. Besides for the fact that I returned from Viet Nam a week before school, and that I am familiar...
Why might the same marketing strategy destroy competition in America but fail to engage people in other countries? The primary factor in global marketing is culture. But how can we understand another culture? Culture...
